F & J Groundworks - Branding & Identity
Local groundworks company F & J needed branding to represent them in the area and reflect the work they do in and around Cheshire. The logo is to represent the family business's traits, a strong bond, Bold type thick weight forming the shape of a rectangle to show the strength and knowledge passed down between generations in the family. The stock choice, green, magnolia and metal grey are to represent the three areas they work within...Gardening, Metalwork and building work.