Fresh Tings - Branding & Identity

Fresh Tings is a lifestyle and culture blog written by journalist Tom Blain, it covers a variety of subjects from street-wear, shoes, music & news. The blogs main focus in on whats current, trending and in
the limelight. I worked on the Fresh Tings branding to give the blog a bold recognisable identity
that would be easy to subscribe to and would work across multiple formats.

The website and blog uses a repeat pattern I made below using digital collage and trio tone colouring. The concept of the collage was to some up Fresh Tings approach to journalism, touching on whats current and spoken about on social media platforms. The objects used within my collage all link back to the title being Fresh, items that condone that freshness, zest, controversy and flare.

www.freshtings.co.uk